EE - New Device & Product Launches
My Role & Responsibilities
Working as a Senior Digital Content Producer within EE’s exciting and fast paced digital sales team, my roles primary focus was to manage the end to end launch of major product devices to market, as well seasonal campaigns, propositions and new products to EE's Online Shop.
With no two days being the same, my working day was never dull and short of last minute changes due to business re-prioritisation, competitor offers and promotions.
Working closely with the wider business stakeholders and digital team members such as developers and content editors, I was attending marketing roadmap and launch meetings, gathering and formulating requirements to ascertain the scope of the deliverables. Specifying resource requirements needed to ensure a smooth and successful delivery.
Defining and agreeing the positioning within existing site UI and overall elements of the design to ensure a first class user experience is at the heart of every deliverable.
NEW APPLE IPHONE 6 - PRE ORDER & RELEASE
SEASONAL BLACK FRIDAY CAMPAIGN
NEW HOME BROADBAND PRODUCT LAUNCH